If you have subscribed to Smart Recommendations, it is important to understand what events are considered Recommendation Impressions.
Klevu allows a merchant to create recommendation banners on pages such as Homepage, Category/Collection Pages, Product Page, etc with various strategies/logic. Anytime a shopper visits any of these pages, an Impression will be registered for the banners visible on that page.
For example, if you have added Klevu recommendation banners to your home and product pages when a shopper visits your home page and views two product pages, a total of 3 impressions will be considered.
Note: In a case where you have set up recommendation filters/rules that DO NOT yield any recommended products, then impressions will NOT be considered.